Nicole “Snooki” Polizzi is now officially a redhead. The “Jersey Shore” star transformed herself from a brunette into a fiery redhead on Monday with the help of NYC stylist Bradley Moreland. And she clearly loves the new look based on the multiple photos of her do she has posted on Twitter and Instagram. In fact, she already made one her profile pic on the photo sharing social network!

Snookis fans seem to approve, too. There are more than 235,000 likes on three of the photos she posted on Instagram. Lets hope her fiancé Jionni LaValle and 3-month-old son Lorenzo like it as much as everyone else does.

Its been a busy week for Snooki, who appeared on HSN last Wednesday to debut her lemon-apple Snooki Couture fragrance (her second), as well as her first nail polish collection, All That Glitters, which comes in three different sparkly colors. Just a few weeks before that, the reality star also launched the Snooki Couture by Nicole Polizzi Accessories collection. Dont forget that her growing empire already includes slippers, sunglasses, handbags, and tanning lotion.

What do you think of Snookis new hair color?